Toyota 4Runner Price in Virginia
As of September 6, 2026, there are 392 Toyota 4Runner vehicles available at 35 dealerships in Virginia. Expect an average markup of $70 over MSRP in Virginia, though 69% of listings are still at or below sticker price. 23 of 35 dealers are currently pricing below MSRP on average. Prices range from $45,336 to $65,493, with a median of $59,003.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
392
In Stock
+$70
Avg Markup
68.9%
At/Below MSRP
$59,003
Median Price
Price range: $45,336 — $65,493
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| First Team Toyota Chesapeake, VA | 17 | -$1,971 | 17 |
| Ourisman Chantilly Toyota Chantilly, VA | 17 | -$1,715 | 17 |
| Bill Page Toyota Falls Church, VA | 6 | -$1,125 | 5 |
| Danville Toyota Danville, VA | 6 | -$319 | 6 |
| Koons Toyota Tysons Vienna, VA | 42 | -$211 | 42 |
| Checkered Flag Toyota Virginia Beach, VA | 23 | -$129 | 23 |
| Casey Toyota Williamsburg, VA | 1 | $0 | 1 |
| Haley Toyota of Farmville Farmville, VA | 2 | $0 | 2 |
| Koons Toyota Arlington Arlington, VA | 1 | $0 | 1 |
| McDonough Toyota Staunton, VA | 8 | $0 | 8 |
| Shelor Toyota Christiansburg, VA | 14 | $0 | 14 |
| Haley Toyota of Roanoke Roanoke, VA | 10 | $0 | 10 |
| Haley Toyota of Richmond Midlothian, VA | 14 | $0 | 14 |
| Steven Toyota Harrisonburg, VA | 6 | $0 | 6 |
| Loyalty Toyota Chester, VA | 7 | $0 | 7 |
| Berglund Toyota Lynchburg, VA | 20 | $0 | 20 |
| Nelson Toyota Stanleytown, VA | 1 | $0 | 1 |
| Malloy Toyota Winchester, VA | 10 | $0 | 10 |
| Sheehy Toyota of Stafford Stafford, VA | 5 | $0 | 5 |
| Sheehy Toyota of Fredericksburg Fredericksburg, VA | 8 | $0 | 8 |
| Hall Toyota Virginia Beach Virginia Beach, VA | 19 | $0 | 19 |
| Flow Toyota of Charlottesville Charlottesville, VA | 13 | $0 | 13 |
| Classic Toyota of Hampton Hampton, VA | 7 | $0 | 7 |
| Miller Toyota Manassas, VA | 6 | +$179 | 2 |
| Warrenton Toyota Warrenton, VA | 4 | +$301 | 1 |
| Alexandria Toyota Alexandria, VA | 15 | +$328 | 10 |
| Battlefield Toyota Culpeper, VA | 10 | +$713 | 1 |
| Pearson Toyota Newport News, VA | 5 | +$749 | 0 |
| Mechanicsville Toyota Mechanicsville, VA | 24 | +$795 | 0 |
| Gloucester Toyota Gloucester, VA | 4 | +$995 | 0 |
| AutoNation Toyota Leesburg Leesburg, VA | 12 | +$998 | 0 |
| Ourisman Fairfax Toyota Fairfax, VA | 10 | +$999 | 0 |
| Ourisman Toyota of Richmond Richmond, VA | 10 | +$1,034 | 0 |
| Priority Toyota Springfield Springfield, VA | 11 | +$1,065 | 0 |
| Priority Toyota Chesapeake Chesapeake, VA | 24 | +$1,065 | 0 |