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Pricing posture
Prices above MSRP on some inventory
46% of this dealer's priced Toyota inventory is listed above MSRP — 67 of 147 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
147
Avg Markup
-$969
At/Below MSRP
80
Models
15
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 35 | 3% | +$108 |
| Sienna | 24 | 29% | -$34 |
| Tundra | 18 | 100% | -$3,503 |
| Tacoma | 15 | 100% | -$2,522 |
| Grand Highlander Hybrid | 13 | 23% | +$93 |
| Land Cruiser | 6 | 100% | -$219 |
| Tacoma Hybrid | 6 | 100% | -$2,507 |
| 4Runner | 5 | 20% | +$21 |
| Corolla | 5 | 100% | -$1,342 |
| Corolla Cross | 5 | 100% | -$916 |
| Sequoia | 5 | 100% | -$1,678 |
| Camry | 4 | 100% | -$1,871 |
| 4Runner Hybrid | 3 | 100% | -$461 |
| Highlander Hybrid | 2 | 0% | +$121 |
| GR86 | 1 | 100% | -$1,187 |

2026 Tundra
Tundra Limited 4WD
-$3,284Good Deal
Ice Cap
MSRP
$63,269
Advertised
$59,985
South Lake Tahoe, CA
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 RAV4RAV4 Woodland AWD | $42,658 | -$1 | 18 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $41,658 | -$1 | 48 | Oct 21, 2026 |
| 2026 RAV4RAV4 Woodland AWD | $42,234 | -$1 | 36 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE AWD | $35,393 | -$1 | 48 | Oct 21, 2026 |
| 2026 SequoiaSequoia Platinum 4WD | $87,603 | -$500 | 59 | Oct 19, 2026 |
| 2026 TundraTundra SR5 4WD | $53,991 | -$3,065 | 46 | Oct 19, 2026 |
| 2026 TacomaTacoma TRD Off-Road 4WD | $47,067 | -$2,237 | 30 | Oct 19, 2026 |
| 2026 TacomaTacoma TRD Off-Road 4WD | $49,447 | -$2,637 | 46 | Oct 19, 2026 |
| 2026 4Runner Hybrid4Runner Trailhunter PT4WD | $71,320 | -$628 | 45 | Oct 19, 2026 |
| 2027 Land CruiserLand Cruiser FT4WD | $73,940 | -$300 | 8 | Oct 11, 2026 |










































