Deal Sheet: 2026 Seltos SX

Nationwide Kia · Lutherville, MD · VIN: KNDETCA74T7897278

Negotiation Guide

Opening Offer

$31,696

Fair Price

$33,196

Walk Away Above

$33,738

• Recent buyers paid ~$1,084 below MSRP

Price Breakdown

Est. Dealer Cost$30,852

Est. Invoice$31,880

Holdback (est.)$1,028

MSRP (Sticker)$34,280

Asking Price$33,522

Markup-$758

Est. Dealer Margin on This Car$2,670

Percentile93% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold198

Avg Markup-$1,084

Median Markup-$1,031

Best Deal-$1,434

Worst Deal-$685

% Sold Below MSRP100%

Avg Days to Sell72 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$703

Avg Markup (Seltos)-$460

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$696

Cheaper Seltos SX Inventory

Matt Castrucci KiaDayton, OH

-$1,536$33,46489d

Billion Kia of Rapid CityRapid City, SD

-$1,499$33,23689d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,492$33,47889d

Matt Castrucci KiaDayton, OH

-$1,484$32,71689d

Dyer KiaLake Wales, FL

-$1,474$33,39689d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,460$33,09589d

Fred Anderson Kia of GreenvilleGreenville, SC

-$1,459$33,03689d

Billion Kia of Rapid CityRapid City, SD

-$1,449$32,99189d

Matt Castrucci KiaDayton, OH

-$1,447$33,03389d

Kia CountryCharleston, SC

-$1,447$33,25889d