Deal Sheet: 2027 Seltos S

Jerry Seiner Kia, Salt Lake · Salt Lake City, UT · VIN: KNDELCD3XV5012038

Negotiation Guide

Opening Offer

$28,092

Fair Price

$29,592

Walk Away Above

$29,876

• Recent buyers paid ~$568 below MSRP

Price Breakdown

Est. Dealer Cost$27,144

Est. Invoice$28,049

Holdback (est.)$905

MSRP (Sticker)$30,160

Asking Price$29,641

Markup-$519

Est. Dealer Margin on This Car$2,497

Percentile45% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold3575

Avg Markup-$568

Median Markup-$496

Best Deal-$1,056

Worst Deal-$270

% Sold Below MSRP100%

Avg Days to Sell53 days

Dealer Profile

Inventory221 vehicles

Avg Markup (All Models)-$1,035

Avg Markup (Seltos)-$616

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup-$946

Cheaper Seltos S Inventory

Ottawa KiaOttawa, IL

-$1,052$29,00390d

Kia of BillingsBillings, MT

-$971$28,33990d

Jenkins Kia of Crystal RiverCrystal River, FL

-$968$27,10790d

Kia of BradleyBradley, IL

-$964$29,25190d

Don Franklin Somerset KiaSomerset, KY

-$964$29,25190d

Taylor Kia of LimaLima, OH

-$955$29,44090d

Coughlin Kia of LancasterLancaster, OH

-$955$29,43090d

Taylor Kia of LimaLima, OH

-$954$29,43690d

Kia of The ShoalsSheffield, AL

-$950$29,41590d

Kia of BradleyBradley, IL

-$947$29,44890d