Deal Sheet: 2027 Seltos S

Jim Bone Kia of Santa Rosa · Santa Rosa, CA · VIN: KNDEL3D33V7030417

Negotiation Guide

Opening Offer

$26,607

Fair Price

$28,107

Walk Away Above

$28,391

• Recent buyers paid ~$568 below MSRP

Price Breakdown

Est. Dealer Cost$25,808

Est. Invoice$26,668

Holdback (est.)$860

MSRP (Sticker)$28,675

Asking Price$28,336

Markup-$339

Est. Dealer Margin on This Car$2,529

Percentile94% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold3575

Avg Markup-$568

Median Markup-$496

Best Deal-$1,056

Worst Deal-$270

% Sold Below MSRP100%

Avg Days to Sell53 days

Dealer Profile

Inventory139 vehicles

Avg Markup (All Models)-$891

Avg Markup (Seltos)-$339

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$842

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