Deal Sheet: 2027 Seltos EX

Raceway Kia of Freehold · Freehold, NJ · VIN: KNDECCD37V5012062

Negotiation Guide

Opening Offer

$31,472

Fair Price

$32,972

Walk Away Above

$33,289

• Recent buyers paid ~$633 below MSRP

Price Breakdown

Est. Dealer Cost$30,245

Est. Invoice$31,253

Holdback (est.)$1,008

MSRP (Sticker)$33,605

Asking Price$33,048

Markup-$557

Est. Dealer Margin on This Car$2,804

Percentile52% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1770

Avg Markup-$633

Median Markup-$575

Best Deal-$1,136

Worst Deal-$291

% Sold Below MSRP100%

Avg Days to Sell53 days

Dealer Profile

Inventory299 vehicles

Avg Markup (All Models)-$802

Avg Markup (Seltos)-$521

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$789

Cheaper Seltos EX Inventory

Performance KiaMoosic, PA

-$1,108$30,65290d

Hanlees KiaDavis, CA

-$1,107$31,18890d

Destination Kia of UticaYorkville, NY

-$1,056$30,66490d

Kia of DuluthDuluth, MN

-$1,050$30,91090d

Larry Stovesand KiaCarbondale, IL

-$1,035$30,78590d

Cumberland KiaCookeville, TN

-$1,034$30,83190d

Darcars Kia of FrederickFrederick, MD

-$1,027$30,77890d

George Gee KiaCoeur D'Alene, ID

-$1,026$33,49941d

Destination KiaAlbany, NY

-$1,024$31,78190d

Kia of DuluthDuluth, MN

-$1,022$30,54390d