Deal Sheet: 2027 Seltos EX

Kia Santa Monica · Santa Monica, CA · VIN: KNDEC3D32V5015774

Negotiation Guide

Opening Offer

$29,612

Fair Price

$31,112

Walk Away Above

$31,429

• Recent buyers paid ~$633 below MSRP

Price Breakdown

Est. Dealer Cost$28,571

Est. Invoice$29,523

Holdback (est.)$952

MSRP (Sticker)$31,745

Asking Price$31,198

Markup-$547

Est. Dealer Margin on This Car$2,628

Percentile57% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold1770

Avg Markup-$633

Median Markup-$575

Best Deal-$1,136

Worst Deal-$291

% Sold Below MSRP100%

Avg Days to Sell53 days

Dealer Profile

Inventory257 vehicles

Avg Markup (All Models)-$1,058

Avg Markup (Seltos)-$548

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$897

Cheaper Seltos EX Inventory

Performance KiaMoosic, PA

-$1,108$30,65290d

Hanlees KiaDavis, CA

-$1,107$31,18890d

Destination Kia of UticaYorkville, NY

-$1,056$30,66490d

Kia of DuluthDuluth, MN

-$1,050$30,91090d

Larry Stovesand KiaCarbondale, IL

-$1,035$30,78590d

Cumberland KiaCookeville, TN

-$1,034$30,83190d

Darcars Kia of FrederickFrederick, MD

-$1,027$30,77890d

George Gee KiaCoeur D'Alene, ID

-$1,026$33,49941d

Destination KiaAlbany, NY

-$1,024$31,78190d

Kia of DuluthDuluth, MN

-$1,022$30,54390d