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Deal Sheet: 2026 RAV4 XLE Premium FWD
Parker Toyota · Coeur d'Alene, ID · VIN: JTM6DRBV3TJ008376
This Is Already a Great Deal
Opening Offer
$36,578
Asking Price
$37,709
Max Price
$37,709
- • Recent buyers paid ~$975 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,245 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,691
Est. Invoice$35,471
Holdback (est.)$780
MSRP (Sticker)$38,979
Asking Price$37,709
Markup-$1,270
Est. Dealer Margin on This Car$3,018
Percentile1% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold4126
Avg Markup+$975
Median Markup+$122
Best Deal-$1,985
Worst Deal+$19,619
% Sold Below MSRP44%
Avg Days to Sell20 days
Dealer Profile
Inventory485 vehicles
Avg Markup (All Models)-$1,041
Avg Markup (RAV4)-$57
% Below MSRP100%
Avg Days to Sell38 days
Avg Sold Markup-$1,075
Price History
Jul 11, 2026$38,979 → $37,709(-$1,270)
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