Deal Sheet: 2026 ES 350e PREMIUM fwd

Nalley Lexus-Smyrna · Smyrna, GA · VIN: JTHBCCA1XT2001379

Negotiation Guide

Opening Offer

$52,850

Fair Price

$54,350

Walk Away Above

$54,274

• Recent buyers paid ~$152 above MSRP

Price Breakdown

Est. Dealer Cost$48,236

Est. Invoice$49,320

Holdback (est.)$1,084

MSRP (Sticker)$54,198

Asking Price$55,296

Markup+$1,098

Est. Dealer Margin on This Car$7,060

Percentile89% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold129

Avg Markup+$152

Median Markup$0

Best Deal-$2,694

Worst Deal+$4,183

% Sold Below MSRP56%

Avg Days to Sell24 days

Dealer Profile

Inventory344 vehicles

Avg Markup (All Models)-$2,338

Avg Markup (ES)+$275

% Below MSRP84%

Avg Days to Sell26 days

Avg Sold Markup-$68

Price History

Jul 11, 2026$54,198 → $55,296(+$1,098)

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