Deal Sheet: 2026 4Runner Limited FT4WD

Hesser Toyota · Janesville, WI · VIN: JTEVA5BRXT5143293

Negotiation Guide

Opening Offer

$60,258

Fair Price

$61,758

Walk Away Above

$61,954

• Recent buyers paid ~$392 below MSRP

Price Breakdown

Est. Dealer Cost$55,314

Est. Invoice$56,557

Holdback (est.)$1,243

MSRP (Sticker)$62,150

Asking Price$62,150

Markup$0

Est. Dealer Margin on This Car$6,837

Percentile67% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold1283

Avg Markup-$392

Median Markup$0

Best Deal-$13,348

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell33 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)-$1,612

Avg Markup (4Runner)-$500

% Below MSRP99%

Avg Days to Sell30 days

Avg Sold Markup-$1,509

Price History

Jun 26, 2026$58,334 → $62,150(+$3,816)

Cheaper 4Runner Limited FT4WD Inventory

North Park Toyota of San AntonioSan Antonio, TX

-$5,797$57,67213d

North Park Toyota of San AntonioSan Antonio, TX

-$5,797$57,67213d

Damian Lillard ToyotaMcMinnville, OR

-$5,353$57,92065d

Damian Lillard ToyotaMcMinnville, OR

-$5,302$57,88651d

Bill Penney Toyota of JasperJasper, AL

-$4,994$62,300126d

Hometown ToyotaOntario, OR

-$4,598$58,87534d

Hometown ToyotaOntario, OR

-$4,582$58,59190d

Bennett Toyota of LebanonLebanon, PA

-$4,381$59,4820d

Damian Lillard ToyotaMcMinnville, OR

-$4,302$58,88611d

Bobby Rahal ToyotaMechanicsburg, PA

-$4,204$58,54955d