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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
Atlanta Toyota · Duluth, GA · VIN: JTEVA5BR9T5135203
This Is Already a Great Deal
Opening Offer
$58,107
Asking Price
$59,904
Max Price
$59,904
- • Recent buyers paid ~$393 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $709 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,295
Est. Invoice$55,515
Holdback (est.)$1,220
MSRP (Sticker)$61,006
Dealer Add-Ons (DIA)+$595
Asking Price$59,904
Markup-$1,102
Est. Dealer Margin on This Car$5,609
Percentile18% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold1433
Avg Markup-$393
Median Markup$0
Best Deal-$5,012
Worst Deal+$14,019
% Sold Below MSRP69%
Avg Days to Sell32 days
Dealer Profile
Inventory413 vehicles
Avg Markup (All Models)-$143
Avg Markup (4Runner)-$620
% Below MSRP54%
Avg Days to Sell21 days
Avg Sold Markup+$824
Price History
Jul 10, 2026$62,695 → $59,904(-$2,791)
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