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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
Toyota of Madisonville · Madisonville, KY · VIN: JTEVA5BR8T5121423
Negotiation Guide
Opening Offer
$57,330
Fair Price
$58,830
Walk Away Above
$59,631
- • Recent buyers paid ~$393 below MSRP
- • Sitting 97 days (avg 32) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$53,784
Est. Invoice$54,993
Holdback (est.)$1,209
MSRP (Sticker)$60,432
Asking Price$59,331
Markup-$1,101
Est. Dealer Margin on This Car$5,547
Percentile18% of inventory is priced lower
Days on Lot97 days
What Others Paid (Last 30 Days)
Cars Sold1433
Avg Markup-$393
Median Markup$0
Best Deal-$5,012
Worst Deal+$14,019
% Sold Below MSRP69%
Avg Days to Sell32 days
Dealer Profile
Inventory129 vehicles
Avg Markup (All Models)-$713
Avg Markup (4Runner)-$876
% Below MSRP66%
Avg Days to Sell32 days
Avg Sold Markup-$158
Price History
Jun 5, 2026$60,432 → $60,230(-$202)
Jul 15, 2026$60,230 → $59,331(-$899)
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