Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Ed Martin Toyota · Noblesville, IN · VIN: JTEVA5BR6T5154601

Negotiation Guide

Opening Offer

$59,149

Fair Price

$60,649

Walk Away Above

$60,863

• Recent buyers paid ~$428 below MSRP

Price Breakdown

Est. Dealer Cost$54,359

Est. Invoice$55,580

Holdback (est.)$1,222

MSRP (Sticker)$61,077

Asking Price$61,077

Markup$0

Est. Dealer Margin on This Car$6,718

Percentile67% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1534

Avg Markup-$428

Median Markup$0

Best Deal-$5,012

Worst Deal+$14,019

% Sold Below MSRP69%

Avg Days to Sell33 days

Dealer Profile

Inventory421 vehicles

Avg Markup (All Models)-$365

Avg Markup (4Runner)-$35

% Below MSRP99%

Avg Days to Sell28 days

Avg Sold Markup-$549

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