Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

David Wilson's Toyota of Las Vegas · Las Vegas, NV · VIN: JTEVA5BR6T5144652

Negotiation Guide

Opening Offer

$58,320

Fair Price

$59,820

Walk Away Above

$60,017

• Recent buyers paid ~$393 below MSRP

Price Breakdown

Est. Dealer Cost$53,590

Est. Invoice$54,794

Holdback (est.)$1,204

MSRP (Sticker)$60,213

Dealer Add-Ons (DIA)+$1,995

Asking Price$60,712

Markup+$499

Est. Dealer Margin on This Car$7,122

Percentile83% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold1433

Avg Markup-$393

Median Markup$0

Best Deal-$5,012

Worst Deal+$14,019

% Sold Below MSRP69%

Avg Days to Sell32 days

Dealer Profile

Inventory279 vehicles

Avg Markup (All Models)+$97

Avg Markup (4Runner)+$318

% Below MSRP44%

Avg Days to Sell26 days

Avg Sold Markup-$225

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