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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
Toyota Direct · Columbus, OH · VIN: JTEVA5BR5T5135120
This Is Already a Great Deal
Opening Offer
$54,551
Asking Price
$56,238
Max Price
$56,238
- • Recent buyers paid ~$393 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,926 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,006
Est. Invoice$54,197
Holdback (est.)$1,191
MSRP (Sticker)$59,557
Asking Price$56,238
Markup-$3,319
Est. Dealer Margin on This Car$3,232
Percentile6% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold1433
Avg Markup-$393
Median Markup$0
Best Deal-$5,012
Worst Deal+$14,019
% Sold Below MSRP69%
Avg Days to Sell32 days
Dealer Profile
Inventory132 vehicles
Avg Markup (All Models)-$3,510
Avg Markup (4Runner)-$3,482
% Below MSRP100%
Avg Days to Sell14 days
Avg Sold Markup-$1,957
Price History
Jul 19, 2026$60,856 → $56,238(-$4,618)
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