Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Turner Toyota, Inc. · 2262 East Main Street, 9999 · VIN: JTEVA5BR2T5152456

Negotiation Guide

Opening Offer

$58,284

Fair Price

$59,784

Walk Away Above

$59,981

• Recent buyers paid ~$393 below MSRP

Price Breakdown

Est. Dealer Cost$53,558

Est. Invoice$54,761

Holdback (est.)$1,204

MSRP (Sticker)$60,177

Asking Price$60,177

Markup$0

Est. Dealer Margin on This Car$6,619

Percentile68% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold1433

Avg Markup-$393

Median Markup$0

Best Deal-$5,012

Worst Deal+$14,019

% Sold Below MSRP69%

Avg Days to Sell32 days

Dealer Profile

Inventory184 vehicles

Avg Markup (All Models)-$765

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$276

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