Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Toyota of Montgomery · Montgomery, AL · VIN: JTEVA5BR0T5144114

Negotiation Guide

Opening Offer

$61,267

Fair Price

$62,767

Walk Away Above

$62,964

• Recent buyers paid ~$393 below MSRP

Price Breakdown

Est. Dealer Cost$56,212

Est. Invoice$57,476

Holdback (est.)$1,263

MSRP (Sticker)$63,160

Asking Price$64,155

Markup+$995

Est. Dealer Margin on This Car$7,943

Percentile92% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1433

Avg Markup-$393

Median Markup$0

Best Deal-$5,012

Worst Deal+$14,019

% Sold Below MSRP69%

Avg Days to Sell32 days

Dealer Profile

Inventory377 vehicles

Avg Markup (All Models)-$47

Avg Markup (4Runner)+$837

% Below MSRP38%

Avg Days to Sell23 days

Avg Sold Markup+$67

Price History

Jul 8, 2026$60,756 → $64,155(+$3,399)

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