Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Billion Toyota · Sioux Falls, SD · VIN: JTEVA5BR0T130CZ95

Negotiation Guide

Opening Offer

$56,942

Fair Price

$58,442

Walk Away Above

$58,643

• Recent buyers paid ~$401 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$52,370

Est. Invoice$53,547

Holdback (est.)$1,177

MSRP (Sticker)$58,843

Dealer Add-Ons (DIA)+$399

Asking Price$59,491

Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,121

Percentile85% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1476

Avg Markup-$401

Median Markup$0

Best Deal-$5,012

Worst Deal+$14,019

% Sold Below MSRP69%

Avg Days to Sell33 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$299

Avg Markup (4Runner)+$648

% Below MSRP11%

Avg Days to Sell32 days

Avg Sold Markup+$78

Price History

Jul 19, 2026$61,041 → $59,491(-$1,550)

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