Deal Sheet: 2026 4Runner Limited RWD

Morgan City Toyota · Morgan City, LA · VIN: JTEVA5AR6T5013321

Negotiation Guide

Opening Offer

$58,159

Fair Price

$59,659

Walk Away Above

$60,364

• Recent buyers paid ~$830 below MSRP
• Sitting 74 days (avg 38) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$54,351

Est. Invoice$55,572

Holdback$1,221

MSRP (Sticker)$61,068

Asking Price$61,068

Markup$0

Dealer Margin on This Car$6,717

Percentile73% of inventory is priced lower

Days on Lot74 days

What Others Paid (Last 30 Days)

Cars Sold122

Avg Markup-$830

Median Markup$0

Best Deal-$5,899

Worst Deal+$2,195

% Sold Below MSRP83%

Avg Days to Sell38 days

Dealer Profile

Inventory34 vehicles

Avg Markup (All Models)-$1,521

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$1,081

Price History

May 2, 2026$61,342 → $61,068(-$274)

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