Deal Sheet: 2027 Prius XLE AWD

DARCARS Toyota of Frederick · Frederick, MD · VIN: JTDADABU9V3037875

Negotiation Guide

Opening Offer

$35,478

Fair Price

$36,978

Walk Away Above

$37,101

• Recent buyers paid ~$246 below MSRP

Price Breakdown

Est. Dealer Cost$33,129

Est. Invoice$33,874

Holdback (est.)$744

MSRP (Sticker)$37,224

Asking Price$37,224

Markup$0

Est. Dealer Margin on This Car$4,095

Percentile75% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold152

Avg Markup-$246

Median Markup$0

Best Deal-$2,170

Worst Deal+$1,790

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$283

Avg Markup (Prius)-$236

% Below MSRP68%

Avg Days to Sell30 days

Avg Sold Markup+$470

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