Deal Sheet: 2027 Prius XLE AWD

Rydell Toyota of Grand Forks · Grand Forks, ND · VIN: JTDADABU9V3037777

Negotiation Guide

Opening Offer

$34,643

Fair Price

$36,143

Walk Away Above

$36,266

• Recent buyers paid ~$246 below MSRP

Price Breakdown

Est. Dealer Cost$32,386

Est. Invoice$33,114

Holdback (est.)$728

MSRP (Sticker)$36,389

Asking Price$36,688

Markup+$299

Est. Dealer Margin on This Car$4,302

Percentile82% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold152

Avg Markup-$246

Median Markup$0

Best Deal-$2,170

Worst Deal+$1,790

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory86 vehicles

Avg Markup (All Models)-$1,209

Avg Markup (Prius)+$249

% Below MSRP52%

Avg Days to Sell42 days

Avg Sold Markup-$1,024

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