Deal Sheet: 2026 Prius Limited AWD

Toyota of Erie · Waterford, PA · VIN: JTDADABU8T126CH04

Negotiation Guide

Opening Offer

$38,425

Fair Price

$39,925

Walk Away Above

$40,152

• Recent buyers paid ~$454 below MSRP

Price Breakdown

Est. Dealer Cost$35,937

Est. Invoice$36,745

Holdback$808

MSRP (Sticker)$40,379

Asking Price$40,869

Markup+$490

Dealer Margin on This Car$4,932

Percentile90% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold115

Avg Markup-$454

Median Markup$0

Best Deal-$2,773

Worst Deal+$2,094

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory328 vehicles

Avg Markup (All Models)-$1,331

Avg Markup (Prius)+$490

% Below MSRP63%

Avg Days to Sell32 days

Avg Sold Markup-$995

Cheaper Prius Limited AWD Inventory

Family Toyota of BurlesonBurleson, TX

-$3,531$37,7910d

Rhinelander ToyotaRhinelander, WI

-$2,523$39,664118d

Baxter Toyota of La VistaLa Vista, NE

-$2,221$38,69811d

Jim Bagan ToyotaSouth Lake Tahoe, CA

-$2,171$38,51813d

Kalispell ToyotaKalispell, MT

-$2,139$38,044118d

Curry ToyotaCortlandt Manor, NY

-$1,998$38,28517d

Mark Miller ToyotaSalt Lake City, UT

-$1,972$38,3116d

Concord ToyotaConcord, CA

-$1,896$36,97350d

Nelson ToyotaStanleytown, VA

-$1,664$39,20027d

Thompson ToyotaDoylestown, PA

-$1,413$38,7911d