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Deal Sheet: 2026 Prius Limited AWD

Concord Toyota · Concord, CA · VIN: JTDADABU3T3036976

This Is Already a Great Deal

Opening Offer
$35,864
Asking Price
$36,973
Max Price
$36,973
  • Recent buyers paid ~$407 below MSRP
  • Sitting 46 days (avg 18) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $884 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,593
Est. Invoice$35,371
Holdback$777
MSRP (Sticker)$38,869
Asking Price$36,973
Markup-$1,896
Dealer Margin on This Car$2,380
Percentile11% of inventory is priced lower
Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold108
Avg Markup-$407
Median Markup$0
Best Deal-$2,773
Worst Deal+$2,094
% Sold Below MSRP77%
Avg Days to Sell18 days

Dealer Profile

Inventory207 vehicles
Avg Markup (All Models)-$694
Avg Markup (Prius)-$245
% Below MSRP68%
Avg Days to Sell28 days
Avg Sold Markup-$932

Price History

May 22, 2026$38,869$38,954(+$85)
Jun 13, 2026$38,954$36,973(-$1,981)