Deal Sheet: 2026 Prius XLE AWD

Toyota of Wellesley · Wellesley, MA · VIN: JTDADABU6T3037216

Negotiation Guide

Opening Offer

$32,877

Fair Price

$34,377

Walk Away Above

$34,693

• Recent buyers paid ~$246 below MSRP
• Sitting 40 days (avg 19) — extra leverage

Price Breakdown

Est. Dealer Cost$31,158

Est. Invoice$31,858

Holdback (est.)$700

MSRP (Sticker)$35,009

Asking Price$35,009

Markup$0

Est. Dealer Margin on This Car$3,851

Percentile75% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold152

Avg Markup-$246

Median Markup$0

Best Deal-$2,170

Worst Deal+$1,790

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$192

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$159

Cheaper Prius XLE AWD Inventory

Safford Toyota Glen BurnieGlen Burnie, MD

-$2,175$35,83116d

Hesser ToyotaJanesville, WI

-$2,171$35,68246d

Vista ToyotaCasper, WY

-$2,150$35,06990d

Kenny Kent ToyotaEvansville, IN

-$2,139$35,44926d

Peterson ToyotaBoise, ID

-$2,130$35,36440d

Baxter Toyota of La VistaLa Vista, NE

-$2,041$35,3376d

Dan Cava's Toyota WorldWhite Hall, WV

-$2,034$35,3464d

Lithia Toyota of ReddingRedding, CA

-$2,029$35,46591d

Kenosha ToyotaKenosha, WI

-$2,002$35,14032d

Quality ToyotaFergus Falls, MN

-$1,999$35,56040d