Deal Sheet: 2027 Prius XLE AWD

Group 1 Toyota Albuquerque · N.E.", NM · VIN: JTDADABU5V129AG25

Negotiation Guide

Opening Offer

$36,164

Fair Price

$37,664

Walk Away Above

$37,787

• Recent buyers paid ~$246 below MSRP

Price Breakdown

Est. Dealer Cost$33,740

Est. Invoice$34,498

Holdback (est.)$758

MSRP (Sticker)$37,910

Asking Price$37,910

Markup$0

Est. Dealer Margin on This Car$4,170

Percentile75% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold152

Avg Markup-$246

Median Markup$0

Best Deal-$2,170

Worst Deal+$1,790

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory454 vehicles

Avg Markup (All Models)-$299

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$340

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