Deal Sheet: 2027 Prius XLE AWD

Canobie Lake Toyota · Salem, NH · VIN: JTDADABU2V130AJ09

Negotiation Guide

Opening Offer

$35,993

Fair Price

$37,493

Walk Away Above

$37,616

• Recent buyers paid ~$246 below MSRP

Price Breakdown

Est. Dealer Cost$33,588

Est. Invoice$34,342

Holdback (est.)$755

MSRP (Sticker)$37,739

Asking Price$37,739

Markup$0

Est. Dealer Margin on This Car$4,151

Percentile75% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold152

Avg Markup-$246

Median Markup$0

Best Deal-$2,170

Worst Deal+$1,790

% Sold Below MSRP77%

Avg Days to Sell19 days

Dealer Profile

Inventory385 vehicles

Avg Markup (All Models)-$1,304

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell32 days

Avg Sold Markup-$1,527

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