Deal Sheet: 2027 Prius XLE AWD

Middletown Toyota · Middletown, CT · VIN: JTDADABU2V128AI00

Negotiation Guide

Opening Offer

$34,365

Fair Price

$35,865

Walk Away Above

$36,090

• Recent buyers paid ~$449 below MSRP

Price Breakdown

Est. Dealer Cost$32,319

Est. Invoice$33,046

Holdback (est.)$726

MSRP (Sticker)$36,314

Asking Price$36,314

Markup$0

Est. Dealer Margin on This Car$3,995

Percentile77% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$449

Median Markup$0

Best Deal-$2,224

Worst Deal+$1,790

% Sold Below MSRP85%

Avg Days to Sell20 days

Dealer Profile

Inventory163 vehicles

Avg Markup (All Models)-$331

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell36 days

Avg Sold Markup-$558

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