Deal Sheet: 2026 Prius XLE FWD

Ed Martin Toyota · Noblesville, IN · VIN: JTDACAAUXT3083250

Negotiation Guide

Opening Offer

$33,162

Fair Price

$34,662

Walk Away Above

$34,855

• Recent buyers paid ~$169 below MSRP
• Sitting 42 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$31,192

Est. Invoice$31,893

Holdback (est.)$701

MSRP (Sticker)$35,047

Asking Price$35,047

Markup$0

Est. Dealer Margin on This Car$3,855

Percentile68% of inventory is priced lower

Days on Lot42 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory417 vehicles

Avg Markup (All Models)-$390

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell28 days

Avg Sold Markup-$563

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