Deal Sheet: 2026 Prius XLE FWD

Smart Motors Toyota · Madison, WI · VIN: JTDACAAU6T3083309

This Is Already a Great Deal

Opening Offer

$32,820

Asking Price

$33,835

Max Price

$33,835

• Recent buyers paid ~$191 below MSRP
• Asking price is already $1,758 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$31,848

Est. Invoice$32,563

Holdback (est.)$716

MSRP (Sticker)$35,784

Asking Price$33,835

Markup-$1,949

Est. Dealer Margin on This Car$1,987

Percentile1% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold446

Avg Markup-$191

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell26 days

Dealer Profile

Inventory207 vehicles

Avg Markup (All Models)-$2,013

Avg Markup (Prius)-$2,153

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,781

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