Deal Sheet: 2027 Prius XLE FWD

Toyota of Madisonville · Madisonville, KY · VIN: JTDACAAU9V3084960

Negotiation Guide

Opening Offer

$32,940

Fair Price

$34,440

Walk Away Above

$34,525

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$30,802

Est. Invoice$31,494

Holdback (est.)$692

MSRP (Sticker)$34,609

Dealer Add-Ons (DIA)+$899

Asking Price$34,607

Markup-$2

Est. Dealer Margin on This Car$3,805

Percentile21% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory129 vehicles

Avg Markup (All Models)-$713

Avg Markup (Prius)-$2

% Below MSRP66%

Avg Days to Sell32 days

Avg Sold Markup-$158

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