Deal Sheet: 2026 Prius Nightshade Edition FWD

Toyota Sunnyvale · Sunnyvale, CA · VIN: JTDACAAU9T3083580

Negotiation Guide

Opening Offer

$32,998

Fair Price

$34,498

Walk Away Above

$34,501

• Recent buyers paid ~$6 below MSRP

Price Breakdown

Est. Dealer Cost$30,709

Est. Invoice$31,399

Holdback (est.)$690

MSRP (Sticker)$34,504

Asking Price$34,504

Markup$0

Est. Dealer Margin on This Car$3,795

Percentile61% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold66

Avg Markup-$6

Median Markup$0

Best Deal-$1,948

Worst Deal+$3,256

% Sold Below MSRP64%

Avg Days to Sell25 days

Dealer Profile

Inventory642 vehicles

Avg Markup (All Models)-$139

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$34

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