Deal Sheet: 2027 Prius XLE FWD

Toyota of Hackensack · Hackensack, NJ · VIN: JTDACAAU7V3084911

Negotiation Guide

Opening Offer

$34,155

Fair Price

$35,655

Walk Away Above

$35,740

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$31,883

Est. Invoice$32,600

Holdback (est.)$716

MSRP (Sticker)$35,824

Asking Price$35,931

Markup+$107

Est. Dealer Margin on This Car$4,048

Percentile77% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory391 vehicles

Avg Markup (All Models)-$936

Avg Markup (Prius)+$72

% Below MSRP85%

Avg Days to Sell31 days

Avg Sold Markup-$726

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