Deal Sheet: 2027 Prius XLE FWD

Sheehy Toyota of Laurel · Laurel, MD · VIN: JTDACAAU7V129AS31

Negotiation Guide

Opening Offer

$33,836

Fair Price

$35,336

Walk Away Above

$35,421

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$31,599

Est. Invoice$32,310

Holdback (est.)$710

MSRP (Sticker)$35,505

Asking Price$35,505

Markup$0

Est. Dealer Margin on This Car$3,906

Percentile68% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory898 vehicles

Avg Markup (All Models)-$683

Avg Markup (Prius)-$278

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$609

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