Deal Sheet: 2026 Prius XLE FWD

Gettel Toyota Ocala · Hwy 200 W", FL · VIN: JTDACAAU7T3083657

Negotiation Guide

Opening Offer

$32,908

Fair Price

$34,408

Walk Away Above

$34,493

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$30,774

Est. Invoice$31,465

Holdback (est.)$692

MSRP (Sticker)$34,577

Asking Price$36,461

Markup+$1,884

Est. Dealer Margin on This Car$5,687

Percentile99% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory448 vehicles

Avg Markup (All Models)+$1,884

Avg Markup (Prius)+$1,884

% Below MSRP0%

Avg Days to Sell23 days

Avg Sold Markup+$1,430

Price History

Jul 7, 2026$32,937 → $36,461(+$3,524)

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