Deal Sheet: 2026 Prius XLE FWD

Group 1 Toyota Fort Bend · Richmond, TX · VIN: JTDACAAU6T3083553

Negotiation Guide

Opening Offer

$33,314

Fair Price

$34,814

Walk Away Above

$34,899

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$31,135

Est. Invoice$31,835

Holdback (est.)$700

MSRP (Sticker)$34,983

Asking Price$34,983

Markup$0

Est. Dealer Margin on This Car$3,848

Percentile68% of inventory is priced lower

Days on Lot31 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory325 vehicles

Avg Markup (All Models)-$512

Avg Markup (Prius)+$362

% Below MSRP85%

Avg Days to Sell21 days

Avg Sold Markup-$472

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