Deal Sheet: 2026 Prius Limited FWD

Hendrick Toyota Apex · Apex, NC · VIN: JTDACAAU4T3083955

Negotiation Guide

Opening Offer

$39,101

Fair Price

$40,601

Walk Away Above

$40,635

• Recent buyers paid ~$68 below MSRP

Price Breakdown

Est. Dealer Cost$36,195

Est. Invoice$37,009

Holdback (est.)$813

MSRP (Sticker)$40,669

Asking Price$40,669

Markup$0

Est. Dealer Margin on This Car$4,474

Percentile60% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold235

Avg Markup-$68

Median Markup$0

Best Deal-$2,527

Worst Deal+$4,483

% Sold Below MSRP54%

Avg Days to Sell27 days

Dealer Profile

Inventory439 vehicles

Avg Markup (All Models)$0

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell62 days

Avg Sold Markup$0

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