Deal Sheet: 2027 Prius Nightshade FWD

Hamer Toyota · Mission Hills, CA · VIN: JTDACAAU3V3084713

Negotiation Guide

Opening Offer

$35,022

Fair Price

$36,522

Walk Away Above

$36,692

• Recent buyers paid ~$249 above MSRP
• Sitting 13 days (avg 5) — extra leverage

Price Breakdown

Est. Dealer Cost$32,808

Est. Invoice$33,545

Holdback (est.)$737

MSRP (Sticker)$36,863

Asking Price$36,863

Markup$0

Est. Dealer Margin on This Car$4,055

Percentile44% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold14

Avg Markup+$249

Median Markup+$85

Best Deal$0

Worst Deal+$1,890

% Sold Below MSRP36%

Avg Days to Sell5 days

Dealer Profile

Inventory722 vehicles

Avg Markup (All Models)-$96

Avg Markup (Prius)$0

% Below MSRP89%

Avg Days to Sell29 days

Avg Sold Markup-$112

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