Deal Sheet: 2026 Prius XLE FWD

Toyota of Longview · Longview, TX · VIN: JTDACAAU3T3083932

Negotiation Guide

Opening Offer

$32,888

Fair Price

$34,388

Walk Away Above

$34,473

• Recent buyers paid ~$169 below MSRP

Price Breakdown

Est. Dealer Cost$30,756

Est. Invoice$31,447

Holdback (est.)$691

MSRP (Sticker)$34,557

Asking Price$34,557

Markup$0

Est. Dealer Margin on This Car$3,801

Percentile68% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory80 vehicles

Avg Markup (All Models)-$26

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell24 days

Avg Sold Markup+$6

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