Deal Sheet: 2026 Prius XLE FWD

Toyota Direct · Columbus, OH · VIN: JTDACAAU3T3083347

This Is Already a Great Deal

Opening Offer

$31,036

Asking Price

$31,996

Max Price

$31,996

• Recent buyers paid ~$169 below MSRP
• Asking price is already $1,444 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$29,912

Est. Invoice$30,584

Holdback (est.)$672

MSRP (Sticker)$33,609

Asking Price$31,996

Markup-$1,613

Est. Dealer Margin on This Car$2,084

Percentile5% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup-$169

Median Markup$0

Best Deal-$2,927

Worst Deal+$4,995

% Sold Below MSRP70%

Avg Days to Sell26 days

Dealer Profile

Inventory132 vehicles

Avg Markup (All Models)-$3,510

Avg Markup (Prius)-$1,613

% Below MSRP100%

Avg Days to Sell14 days

Avg Sold Markup-$1,950

Cheaper Prius XLE FWD Inventory

Kokomo ToyotaKokomo, IN

-$2,132$34,47536d

Safford Toyota Glen BurnieGlen Burnie, MD

-$2,066$34,7216d

Moses Toyota of MorgantownMorgantown, WV

-$2,030$34,71322d

Woburn ToyotaWoburn, MA

-$2,020$33,59952d

Irwin ToyotaLaconia, NH

-$2,005$33,32321d

Moses Toyota of MorgantownMorgantown, WV

-$1,980$34,42334d

Family Toyota of ArlingtonArlington, TX

-$1,977$34,96032d

Koons Toyota WestminsterWestminster, MD

-$1,961$33,65815d

Smart Motors ToyotaMadison, WI

-$1,949$33,8354d

Sheehy Toyota of LaurelLaurel, MD

-$1,945$33,27947d