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Deal Sheet: 2026 Corolla LE FWD
Toyota of Santa Fe · Santa Fe, NM · VIN: 5YFB4MDE7TP427549
Negotiation Guide
Opening Offer
$22,179
Fair Price
$23,679
Walk Away Above
$23,900
- • Recent buyers paid ~$42 above MSRP
- • Sitting 120 days (avg 25) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$21,467
Est. Invoice$21,949
Holdback (est.)$482
MSRP (Sticker)$24,120
Dealer Add-Ons (DIA)+$299
Asking Price$23,785
Markup-$335
Est. Dealer Margin on This Car$2,318
Percentile18% of inventory is priced lower
Days on Lot120 days
What Others Paid (Last 30 Days)
Cars Sold12055
Avg Markup+$42
Median Markup$0
Best Deal-$3,388
Worst Deal+$5,995
% Sold Below MSRP68%
Avg Days to Sell25 days
Dealer Profile
Inventory223 vehicles
Avg Markup (All Models)-$1,032
Avg Markup (Corolla)+$265
% Below MSRP70%
Avg Days to Sell37 days
Avg Sold Markup-$845
Price History
Mar 13, 2026$23,046 → $23,047(+$1)
Mar 19, 2026$23,047 → $23,557(+$510)
Apr 22, 2026$23,557 → $23,577(+$20)
Apr 23, 2026$23,577 → $23,557(-$20)
Apr 24, 2026$23,557 → $23,936(+$379)
May 1, 2026$23,936 → $23,536(-$400)
May 6, 2026$23,536 → $23,157(-$379)
May 7, 2026$23,157 → $23,406(+$249)
May 22, 2026$23,406 → $23,785(+$379)
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