Deal Sheet: 2027 Telluride Hybrid SX Prestige

Bergstrom Kia Appleton · Appleton, WI · VIN: 5XYPLESA0VG027998

Negotiation Guide

Opening Offer

$56,084

Fair Price

$57,584

Walk Away Above

$58,655

• Recent buyers paid ~$1,711 below MSRP
• Sitting 43 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$53,753

Est. Invoice$55,544

Holdback (est.)$1,792

MSRP (Sticker)$59,725

Asking Price$57,596

Markup-$2,129

Est. Dealer Margin on This Car$3,844

Percentile4% of inventory is priced lower

Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold739

Avg Markup-$1,711

Median Markup-$1,551

Best Deal-$2,386

Worst Deal-$1,158

% Sold Below MSRP100%

Avg Days to Sell25 days

Dealer Profile

Inventory180 vehicles

Avg Markup (All Models)-$1,238

Avg Markup (Telluride Hybrid)-$2,051

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$1,272

Cheaper Telluride Hybrid SX Prestige Inventory

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-$2,187$57,4632d

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-$2,184$57,86134d

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-$2,165$57,77048d

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-$2,159$57,3262d