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Deal Sheet: 2026 Sienna XLE FWD

Toyota of Cool Springs · Franklin, TN · VIN: 5TDYRKEC1TS30L927

Negotiation Guide

Opening Offer
$47,818
Fair Price
$49,318
Walk Away Above
$49,212
  • Recent buyers paid ~$470 above MSRP
  • Sitting 32 days (avg 21) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$43,703
Est. Invoice$44,686
Holdback (est.)$982
MSRP (Sticker)$49,105
Dealer Add-Ons (DIA)+$2,995
Asking Price$52,999
Markup+$3,894

Markup includes $2,995 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,296
Percentile97% of inventory is priced lower
Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold2514
Avg Markup+$470
Median Markup$0
Best Deal-$3,504
Worst Deal+$7,995
% Sold Below MSRP54%
Avg Days to Sell21 days

Dealer Profile

Inventory382 vehicles
Avg Markup (All Models)-$331
Avg Markup (Sienna)+$3,894
% Below MSRP60%
Avg Days to Sell30 days
Avg Sold Markup+$79

Price History

Jul 10, 2026$50,370$50,274(-$96)
Jul 11, 2026$50,274$50,004(-$270)
Jul 12, 2026$50,004$52,999(+$2,995)