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Deal Sheet: 2026 Highlander Limited AWD
Gettel Toyota of Bradenton · Bradenton, FL · VIN: 5TDKDRBH0TS611376
This Is Already a Great Deal
Opening Offer
$49,739
Asking Price
$51,277
Max Price
$51,277
- • Recent buyers paid ~$33 above MSRP
- • Sitting 41 days (avg 25) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,457 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,102
Est. Invoice$49,183
Holdback (est.)$1,081
MSRP (Sticker)$54,047
Asking Price$51,277
Markup-$2,770
Est. Dealer Margin on This Car$3,175
Percentile2% of inventory is priced lower
Days on Lot41 days
What Others Paid (Last 30 Days)
Cars Sold442
Avg Markup+$33
Median Markup$0
Best Deal-$5,033
Worst Deal+$10,002
% Sold Below MSRP66%
Avg Days to Sell25 days
Dealer Profile
Inventory208 vehicles
Avg Markup (All Models)-$601
Avg Markup (Highlander)-$923
% Below MSRP99%
Avg Days to Sell23 days
Avg Sold Markup-$502
Price History
Jun 23, 2026$54,047 → $51,777(-$2,270)
Jul 3, 2026$51,777 → $51,277(-$500)
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