Deal Sheet: 2026 Grand Highlander Hybrid Nightshade AWD

Cobb County Toyota · Kennesaw, GA · VIN: 5TDACAB57TS29N836

Negotiation Guide

Opening Offer

$60,343

Fair Price

$61,843

Walk Away Above

$61,378

• Recent buyers paid ~$931 above MSRP

Price Breakdown

Est. Dealer Cost$54,212

Est. Invoice$55,430

Holdback (est.)$1,218

MSRP (Sticker)$60,912

Asking Price$62,412

Markup+$1,500

Est. Dealer Margin on This Car$8,200

Percentile86% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold15

Avg Markup+$931

Median Markup+$29

Best Deal-$703

Worst Deal+$5,080

% Sold Below MSRP47%

Avg Days to Sell23 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$941

Avg Markup (Grand Highlander)+$1,500

% Below MSRP85%

Avg Days to Sell21 days

Avg Sold Markup-$833

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