Deal Sheet: 2026 Nautilus Lincoln Black Label

Koons Lincoln of Bethesda · Silver Spring, MD · VIN: 5LMPJ9JA7TJ985038

Negotiation Guide

Opening Offer

$78,257

Fair Price

$79,757

Walk Away Above

$78,991

• Recent buyers paid ~$2,249 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$69,620

Est. Invoice$71,967

Holdback (est.)$2,347

MSRP (Sticker)$78,225

Asking Price$83,225

Markup+$5,000

Est. Dealer Margin on This Car$13,605

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold193

Avg Markup+$2,249

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory337 vehicles

Avg Markup (All Models)-$466

Avg Markup (Nautilus)+$5,000

% Below MSRP75%

Avg Days to Sell22 days

Avg Sold Markup-$317

Price History

Jul 9, 2026$80,225 → $83,225(+$3,000)

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