Deal Sheet: 2026 Nautilus Lincoln Black Label

Rogers Lincoln · Midland, TX · VIN: 5LMPJ9J44TJ069721

Negotiation Guide

Opening Offer

$87,454

Fair Price

$88,954

Walk Away Above

$87,829

• Recent buyers paid ~$2,249 above MSRP

Price Breakdown

Est. Dealer Cost$77,167

Est. Invoice$79,769

Holdback (est.)$2,601

MSRP (Sticker)$86,705

Asking Price$91,705

Markup+$5,000

Est. Dealer Margin on This Car$14,538

Percentile100% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold193

Avg Markup+$2,249

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory158 vehicles

Avg Markup (All Models)+$1,769

Avg Markup (Nautilus)+$5,000

% Below MSRP47%

Avg Days to Sell17 days

Avg Sold Markup-$161

Price History

Jul 9, 2026$88,705 → $91,705(+$3,000)

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