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Deal Sheet: 2026 Nautilus Reserve
Herb Chambers Lincoln Norwood · Norwood, MA · VIN: 5LMPJ8KAXTJ041534
Negotiation Guide
Opening Offer
$74,243
Fair Price
$75,743
Walk Away Above
$74,901
- • Recent buyers paid ~$2,362 above MSRP
- • Sitting 46 days (avg 24) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,913
Est. Invoice$68,135
Holdback (est.)$2,222
MSRP (Sticker)$74,060
Asking Price$79,060
Markup+$5,000
Est. Dealer Margin on This Car$13,147
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup+$2,362
Median Markup+$2,000
Best Deal+$2,000
Worst Deal+$5,000
% Sold Below MSRP0%
Avg Days to Sell24 days
Dealer Profile
Inventory162 vehicles
Avg Markup (All Models)+$4,111
Avg Markup (Nautilus)+$5,000
% Below MSRP12%
Avg Days to Sell21 days
Avg Sold Markup+$1,563
Price History
Jul 9, 2026$76,060 → $79,060(+$3,000)
Jul 16, 2026$79,060 → $78,060(-$1,000)
Jul 17, 2026$78,060 → $79,060(+$1,000)
Cheaper Nautilus Reserve Inventory
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+$5,000$74,72046d
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+$5,000$80,46016d
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+$5,000$75,35546d
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