Deal Sheet: 2026 Nautilus Reserve

Morlan Ford-Lincoln · Sikeston, MO · VIN: 5LMPJ8KAXTJ029089

Negotiation Guide

Opening Offer

$65,850

Fair Price

$67,350

Walk Away Above

$66,470

• Recent buyers paid ~$2,362 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$58,375

Est. Invoice$60,343

Holdback (est.)$1,968

MSRP (Sticker)$65,590

Asking Price$70,590

Markup+$5,000

Est. Dealer Margin on This Car$12,215

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory89 vehicles

Avg Markup (All Models)-$1,455

Avg Markup (Nautilus)+$5,000

% Below MSRP79%

Avg Days to Sell20 days

Avg Sold Markup-$317

Price History

Jul 9, 2026$67,590 → $70,590(+$3,000)

Cheaper Nautilus Reserve Inventory

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+$5,000$74,72046d

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+$5,000$79,29546d

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+$5,000$77,49046d

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+$5,000$80,46016d

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+$5,000$75,35546d

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+$5,000$71,99032d

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+$5,000$75,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$75,69532d