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Deal Sheet: 2026 Nautilus Reserve
Future Lincoln of Roseville · Roseville, CA · VIN: 5LMPJ8KA6TJ988327
Negotiation Guide
Opening Offer
$72,430
Fair Price
$73,930
Walk Away Above
$73,080
- • Recent buyers paid ~$2,362 above MSRP
- • Sitting 46 days (avg 24) — extra leverage
Price Breakdown
Est. Dealer Cost$64,285
Est. Invoice$66,452
Holdback (est.)$2,167
MSRP (Sticker)$72,230
Asking Price$77,230
Markup+$5,000
Est. Dealer Margin on This Car$12,945
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup+$2,362
Median Markup+$2,000
Best Deal+$2,000
Worst Deal+$5,000
% Sold Below MSRP0%
Avg Days to Sell24 days
Dealer Profile
Inventory110 vehicles
Avg Markup (All Models)+$3,009
Avg Markup (Nautilus)+$5,000
% Below MSRP22%
Avg Days to Sell14 days
Avg Sold Markup-$455
Price History
Jul 9, 2026$74,230 → $77,230(+$3,000)
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