Deal Sheet: 2026 Nautilus Reserve

West Point Lincoln of Sugar Land · Houston, TX · VIN: 5LMPJ8KA6TJ064812

Negotiation Guide

Opening Offer

$66,582

Fair Price

$68,082

Walk Away Above

$66,901

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$58,491

Est. Invoice$60,462

Holdback (est.)$1,972

MSRP (Sticker)$65,720

Asking Price$70,720

Markup+$5,000

Est. Dealer Margin on This Car$12,229

Percentile100% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory202 vehicles

Avg Markup (All Models)+$3,693

Avg Markup (Nautilus)+$5,000

% Below MSRP13%

Avg Days to Sell18 days

Avg Sold Markup+$1,138

Price History

Jul 9, 2026$67,720 → $70,720(+$3,000)

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